Problem Solving · Problem Solving · 60–120 min · 3-12 people · medium energy

Productive Thinking Model

The Productive Thinking Model is a structured, six-step approach to creative problem-solving. It guides teams to deeply understand a problem, define success, generate solutions, and align resources for effective implementation.

When to use Productive Thinking Model

Use this method when a team is stuck in unproductive problem-solving cycles or needs a structured approach to generate innovative solutions for a well-defined problem.

What it solves

Lack of creative ideas, unfocused problem-solving, difficulty aligning resources

How to run Productive Thinking Model, step by step

  1. Ask "What's going on?" (15 min) - Facilitate a discussion to thoroughly understand the problem, its impact, and the desired future state (Target Future). Document all answers.
  2. Ask "What's success?" (15 min) - Use the DRIVE framework (Do, Restrictions, Invest, Values, Essential Outcomes) to define clear success criteria for the solution. Cycle through the questions until a clear vision of success emerges.
  3. Ask "What's the question?" (10 min) - Formulate "catalytic questions" (e.g., "How might we...?") that, when answered, will lead to achieving the Target Future. Use the information gathered in previous steps.
  4. Generate answers (20 min) - Brainstorm as many answers to the catalytic questions as possible. Encourage wild ideas and defer judgment.
  5. Forge the solution (20 min) - Evaluate each potential solution against the success criteria defined in Step 2. Use a decision matrix to aid in the selection process. Refine the chosen solution(s) to further improve its fit with the success criteria.
  6. Align resources (20 min) - Develop a detailed action plan, specifying the actions, resources, and responsible parties required to execute the solution.

Materials needed

  • Whiteboard or flip chart
  • Markers
  • Sticky notes (optional)
  • Decision matrix template (optional)

Facilitator tips

  • Ensure the problem is well-defined before starting the process.
  • Encourage diverse perspectives during the brainstorming phase.
  • Keep the team focused on the success criteria during solution evaluation.

Common pitfalls

  • Rushing through the initial steps without fully understanding the problem.
  • Failing to define clear success criteria.
  • Prematurely judging ideas during the brainstorming phase.
  • Lack of commitment to the action plan.

Variations

  • Use different brainstorming techniques in Step 4.
  • Adapt the DRIVE framework to fit the specific context.
  • Incorporate visual aids to represent the problem and potential solutions.

Running it online or hybrid

Use a shared digital whiteboard like Miro or Mural to capture responses and facilitate collaborative discussion during each step.

What it produces

A detailed action plan for implementing the chosen solution, including resource allocation and responsibilities.

Origin

Created by Tim Hurson — source

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