open · Strategy, Problem Solving, Planning · 90–120 min · 3-10 people · medium energy
Project Poster
The Project Poster is a collaborative planning tool that helps teams define the problem they're solving, explore potential solutions, and visualize the desired outcome. It replaces traditional project plans with a dynamic, visual document that evolves throughout the project lifecycle.
When to use Project Poster
Use this method at the beginning of a complex project with many unknowns to align the team, validate assumptions, and increase stakeholder engagement. It's particularly useful when a traditional project plan feels too rigid or is unlikely to be actively used.
What it solves
Lack of shared understanding of project goals, Unvalidated assumptions leading to project failure, Low stakeholder engagement
How to run Project Poster, step by step
- (10 min) Introduce the Project Poster concept and template. Explain the three sections: Problem Space, Validation, and Ready to Make It.
- (20 min) Facilitate a discussion to define the Problem Space. Focus on why the problem matters to customers and the business, and identify project goals.
- (20 min) Guide the team to identify assumptions and knowledge gaps related to the problem and potential solutions. Document these in the Validation section.
- (20 min) Brainstorm potential solutions and outline the steps needed to bring the chosen solution to life. Capture this in the Ready to Make It section.
- (20 min) Review the completed poster, identify action items, and schedule follow-up sessions to refine the plan based on feedback and new information.
Materials needed
- Project Poster template (digital or physical)
- Markers or digital pens
- Whiteboard or digital collaboration tool (Miro, Mural, Confluence)
Facilitator tips
- Encourage open and honest discussion, even if it challenges existing assumptions.
- Remind the team that the Project Poster is a living document and should be updated regularly.
Common pitfalls
- Team members not actively participating: Create a safe space for everyone to share their ideas and perspectives.
- Getting bogged down in details: Focus on the big picture and avoid getting lost in the weeds.
Variations
- Use different colored markers or digital pens to represent different perspectives or ideas.
- Adapt the template to fit the specific needs of the project.
Running it online or hybrid
Use a digital collaboration tool like Miro or Mural to create a shared, editable poster. Ensure all participants have access and can contribute in real-time.
What it produces
A completed Project Poster document outlining the problem space, validation efforts, and a preliminary project plan.
Origin
Adapted from Atlassian — source
Build a session around Project Poster
METODIC places Project Poster inside a complete, timed session plan — agenda, worksheets, facilitator guide and slides — matched to your group and goal.