intermediate · 60–60 min
The 'Beat the Competition' Strategy Session
Feeling behind the market? Analyze competitor moves and find your unique 'unfair advantage'.
About this session
Teams often get trapped in a cycle of reacting to every move their rivals make, leading to a product that lacks its own identity. This session forces a pivot from imitation to differentiation by pinpointing where competitors are vulnerable and where your specific strengths overlap with market gaps. You walk away with a roadmap focused on your unique leverage rather than a list of copycat features.
Why it works
By shifting the focus from a general fear of the market to a granular analysis of competitor weaknesses, the session removes the emotional weight of feeling behind. The structured transition from external threats to internal assets ensures the team doesn't just list problems but identifies the specific capabilities that are hardest for others to copy.
What you’ll walk away with
- Clear actionable outcomes from a 3-step facilitated process
- Increased participant engagement and buy-in
- Documented decisions and next steps
- Improved team alignment on the topic
Who it’s for
Product Managers, Product Owners
Frequently asked questions
Who should facilitate this workshop?
This workshop works best when led by someone comfortable with facilitation. Ideal for Product Managers or external facilitators working with product management teams.
How long does this workshop take?
Plan for 60-90 minutes depending on group size. The 3 activities are designed to flow together smoothly.
Run this session with METODIC
Get the full agenda, activities, timing, worksheets, and a facilitator guide for “The 'Beat the Competition' Strategy Session” — ready to run in minutes, for any workshop, meeting, or team session.