intermediate · 60–60 min
The 60-Minute High-Impact Campaign Brainstorm
Generate bold marketing campaign ideas that cut through the noise without endless meetings.
About this session
Marketing campaigns often stall when teams get stuck in circular debates or settle for safe, repetitive ideas to avoid long meetings. This session provides a fast-paced structure to move from a blank slate to a shortlist of high-impact concepts that actually stand out in a crowded market.
Why it works
The process works by separating the pressure of creative generation from the rigor of selection, preventing the first safe idea from becoming the default choice. By forcing a high volume of ideas before narrowing them down, the group bypasses obvious solutions and identifies tactics that are both disruptive and practically executable.
What you’ll walk away with
- Clear actionable outcomes from a 3-step facilitated process
- Increased participant engagement and buy-in
- Documented decisions and next steps
- Improved team alignment on the topic
Who it’s for
Sales Leaders, Marketing Teams
Frequently asked questions
Who should facilitate this workshop?
This workshop works best when led by someone comfortable with facilitation. Ideal for Sales Leaders or external facilitators working with sales & marketing teams.
How long does this workshop take?
Plan for 60-90 minutes depending on group size. The 3 activities are designed to flow together smoothly.
Run this session with METODIC
Get the full agenda, activities, timing, worksheets, and a facilitator guide for “The 60-Minute High-Impact Campaign Brainstorm” — ready to run in minutes, for any workshop, meeting, or team session.