intermediate · 60–60 min
The Cross-Departmental Lead Gen Workshop
Uncover hidden leads by tapping into the networks of non-sales departments (HR
About this session
Most organizations overlook high-quality leads hidden within the professional networks of non-sales departments like HR or Product. This session breaks down internal silos to systematically identify warm introductions and untapped market opportunities that traditional prospecting misses. You will leave with a concrete list of validated prospects and a shared commitment from across the company to help pursue them.
Why it works
By using specific prompts rather than open-ended questions, the process helps participants who do not work in sales recognize the value of their own connections. The three-step flow builds a low-pressure environment where non-sales staff feel comfortable sharing insights, turning lead generation into a collaborative team effort rather than a specialized chore.
What you’ll walk away with
- Clear actionable outcomes from a 3-step facilitated process
- Increased participant engagement and buy-in
- Documented decisions and next steps
- Improved team alignment on the topic
Who it’s for
Sales Leaders, Marketing Teams
Frequently asked questions
Who should facilitate this workshop?
This workshop works best when led by someone comfortable with facilitation. Ideal for Sales Leaders or external facilitators working with sales & marketing teams.
How long does this workshop take?
Plan for 60-90 minutes depending on group size. The 3 activities are designed to flow together smoothly.
Run this session with METODIC
Get the full agenda, activities, timing, worksheets, and a facilitator guide for “The Cross-Departmental Lead Gen Workshop” — ready to run in minutes, for any workshop, meeting, or team session.