intermediate · 60–60 min
The Churn Reduction Workshop
Losing customers too fast? Analyze the 'Why' and find the quickest wins to improve retention.
About this session
High churn rates often lead to reactive feature-building that fails to address why users are actually leaving. This workshop guides a team through identifying the specific friction points in the customer journey and selecting the smallest, most impactful changes to stop the leak.
Why it works
The process shifts the focus from overwhelming data to actionable hypotheses, preventing the team from getting stuck in endless debate. By surfacing specific quick wins, it creates immediate momentum and ensures that the resulting plan is grounded in reality rather than assumptions.
What you’ll walk away with
- Clear actionable outcomes from a 3-step facilitated process
- Increased participant engagement and buy-in
- Documented decisions and next steps
- Improved team alignment on the topic
Who it’s for
Product Managers, Product Owners
Frequently asked questions
Who should facilitate this workshop?
This workshop works best when led by someone comfortable with facilitation. Ideal for Product Managers or external facilitators working with product management teams.
How long does this workshop take?
Plan for 60-90 minutes depending on group size. The 3 activities are designed to flow together smoothly.
Run this session with METODIC
Get the full agenda, activities, timing, worksheets, and a facilitator guide for “The Churn Reduction Workshop” — ready to run in minutes, for any workshop, meeting, or team session.