intermediate · 90–90 min
The Growth Experiment Brainstorming Session
User growth stalled? Generate a backlog of high-velocity experiments to improve your funnel metrics.
About this session
Stalled user growth often stems from a team focusing on broad strategies rather than specific, testable changes to the funnel. This session transitions Product Managers from vague brainstorming to a concrete list of high-velocity experiments designed to move specific metrics. You leave with a documented backlog of actionable tasks that can be launched and measured immediately.
Why it works
This format works by decoupling the generation of ideas from the technical constraints that usually kill creativity early in a meeting. It uses a structured funnel-based lens to ensure the team addresses leaks at every stage, from acquisition to retention, rather than fixating on a single metric.
What you’ll walk away with
- Clear actionable outcomes from a 4-step facilitated process
- Increased participant engagement and buy-in
- Documented decisions and next steps
- Improved team alignment on the topic
Who it’s for
Product Managers, Product Owners
Frequently asked questions
Who should facilitate this workshop?
This workshop works best when led by someone comfortable with facilitation. Ideal for Product Managers or external facilitators working with product management teams.
How long does this workshop take?
Plan for 60-90 minutes depending on group size. The 4 activities are designed to flow together smoothly.
Run this session with METODIC
Get the full agenda, activities, timing, worksheets, and a facilitator guide for “The Growth Experiment Brainstorming Session” — ready to run in minutes, for any workshop, meeting, or team session.