intermediate · 60–60 min
The 'Who Are We Building For?' Alignment Sync
Team has different ideas of the target user? Align on personas to ensure every feature serves a real need.
About this session
When a team holds conflicting mental models of the target user, product decisions become fragmented and scope creep increases. This session forces a collective commitment to a specific persona, ensuring every feature is measured against the needs of a single, defined audience rather than a vague set of assumptions.
Why it works
The process surfaces hidden biases by requiring participants to explicitly define and defend their version of the user out loud. This structure identifies points of friction early, moving the team from individual opinions to a documented consensus that acts as a filter for all future design and engineering trade-offs.
What you’ll walk away with
- Clear actionable outcomes from a 3-step facilitated process
- Increased participant engagement and buy-in
- Documented decisions and next steps
- Improved team alignment on the topic
Who it’s for
Product Managers, Product Owners
Frequently asked questions
Who should facilitate this workshop?
This workshop works best when led by someone comfortable with facilitation. Ideal for Product Managers or external facilitators working with product management teams.
How long does this workshop take?
Plan for 60-90 minutes depending on group size. The 3 activities are designed to flow together smoothly.
Run this session with METODIC
Get the full agenda, activities, timing, worksheets, and a facilitator guide for “The 'Who Are We Building For?' Alignment Sync” — ready to run in minutes, for any workshop, meeting, or team session.