Culture Mapping

What participants gain

• Understand different cultural dimensions.
• Create cultural maps to visualize cultural differences.
• Analyze the impact of culture on communication and collaboration.
• Develop strategies for navigating cultural differences.

Materials needed

• Large paper or whiteboard
• Markers
• Handout with cultural dimensions framework
• Pens
• Examples of cultural maps (optional)
• Timer

How to run Culture Mapping, step by step

1. Introduce the concept of culture mapping (5 min). Explain the purpose and benefits of creating cultural maps.
2. Present a cultural dimensions framework (10 min). Examples: individualism vs. collectivism, power distance, uncertainty avoidance.
3. Divide participants into small groups (5 min).
4. Ask each group to choose two cultures to map (10 min).
5. Using the cultural dimensions framework, each group creates a visual representation of the two cultures (20 min).
6. Facilitate a discussion about the cultural maps (10 min). Compare and contrast the different cultures and discuss potential areas of conflict.

Facilitator tips

• Use established cultural dimensions frameworks (e.g., Hofstede's) as a starting point.
• Encourage participants to consider both national and organizational culture.
• Emphasize that cultural maps are simplifications and should be used as a tool for understanding, not stereotyping.

Common challenges

• Participants rely on stereotypes. - Challenge assumptions and encourage critical thinking.
• Participants struggle to define cultural dimensions. - Provide clear examples and definitions.
• Cultural maps are oversimplified. - Remind participants that cultural maps are tools for understanding, not definitive representations.

Running it virtually

Use a virtual whiteboard tool with a pre-designed culture mapping template. Participants can add sticky notes or use drawing tools to represent cultural dimensions. Facilitate a virtual discussion to compare and contrast different cultural maps.

Expected results

Participants will create cultural maps that highlight key cultural differences and similarities. They will gain a better understanding of the potential impact of culture on communication and collaboration.

Build a session around Culture Mapping

METODIC drops Culture Mapping into a complete session plan with timing, materials, worksheets, and a facilitator guide — for any workshop, meeting, or team session.

Try METODIC free